It's that time of year again where everyone who has something to sell is advertising that they have are having some form of "MEGA BONUS UBER ONE TIME ONLY SALE". It can be a little overwhelming or just plain annoying if you see the same adverts over and over again.
Almost a Fire Sale
This year I decided that I would join in but instead of advertising I'd just drop the price of my items as if I was having a fire sale. Not everything I trade was covered but all my T1/T2 modules and ships. Thanks to some unknown person who has cleared up the Metamaterials and Sylramic Fibres market these too were included.
From the 20th December to 2pm (AU TZ) I've been selling over three thousand items in both High Sec and Null Sec at under market price. As of 2pm today this is my trader's wallet:
Normally I try to keep as little ISK as possible in my wallet but in three days I've gone from a little under 1.5b to almost 10.5b ISK,
Why Do This
Aside from the title, I wanted to clear out my current stock of items in my locations because they were annoying me and I was a little tired of the 0.01 ISK price updates I'd have to do several times a day. By dropping the price to well under market I may have lost some profit but I sold the item and no longer have to keep trying to sell it.
By selling it I now have ISK I can use to invest in the New Year on things that will generate me more profit. Believe me, I've spent the past two weeks looking for new opportunities for 2015.