Fresh Meat

Unveiled over the weekend was the latest cinematic for EVE Online. As some have said could be the greatest video released for EVE Online to date.

I fully agree.

The audio, which came form players after a CCP request in September, combined with the cinematic are just perfect. I have watched the video a few times and each time I have had the hair on the back of my neck rise.

I've been reading Reddit and several other sites and as a result of the video EVE Online has been getting a lot of attention this weekend and yesterday saw a jump in new characters being created. Which has been taken as a lot of new players signing up.

I'm sure a lot of people will help new players but there are a just as many who are, even now, rubbing their hands with glee at all the "fresh meat" that will soon be undocking and they can scam, con or kill.

That's the shame about it but hopefully even if 5000 people test drive EVE Online from this video and we keep only 10% that's a damn good retention rate from one video.

Update:

According to someone from CCP at EVE Down Under there were 300,000 new trial accounts created within 24 hours of the video being uploaded.

300,000. Damn, if they retain just 10% that's practically a doubling of the average users online.